Nowadays, mobile operators need to reconcile decreasing revenues from traditional communication services with increasing CAPEX and OPEX investments that are necessary to manage the increased data usage. With innovative services and superior subscriber quality (QoE), they want to differentiate themselves from the competition and thus look for ways to make networks more efficient through focused investments.

High-quality benchmarking has proven to be highly beneficial to top mobile operators facing those challenges: it provides a reliable, accurate, and reproducible way to measure their subscribers’ QoE and to compare themselves against competitors. A challenge, however, is to navigate through the vast amount of data collected during benchmarking campaigns and to derive actionable insights. Traditional tools do not offer the necessary flexibility, require high and non-intuitive customization, and, last but not least, lack ease-of-use.

NQDI II, the business intelligence platform for benchmarking and optimization data, changes all of that. It combines business intelligence with traditional data analysis and offers unparalleled ease-of-use. Intuitive workflows, designed around practical use cases, allow fast statistical analysis and flexible troubleshooting. Workflows can be easily created, modified, and shared, increasing productivity and knowledge reuse. SQL databases, combined with online analytical processing (OLAP) cubes, provide an extremely fast execution of data slicing-and-dicing and enable full interactivity, introducing a new concept for reporting. Drilldown and filtering from big data to single measurement values are also possible. Consequently, the insights gained through high-quality benchmarking data empower engineers to take action and managers to make strategic decisions – with just a few clicks.